The big secret of the big traffic
Possibly, many believe, that time their site is made and placed in the Network
people on it is simply obliged to tumble down crowds. " It is really not clear,
" - many think, - " on the Internet some tens millions person, hence any site
should receive even some hundreds visitors daily ". Unfortunately, this
judgement is radically incorrect and not known to those hundreds person which
are simply obliged to visit your site.
Imagine a small snackbar near to hightway. Until cars do not stop and do not
move down from road, they do not see your snackbar. Daily tens and hundred
thousand greater and small cars are carried by past, carrying away, including,
and hungry people with whom you could feed. And your business sustains constant
losses simply because associates do not suspect about its existence. Besides all
so hurry up and are eternally borrowed, that hardly it is necessary to hope for
a casual stop. This example is very indicative and, I believe, you do not need
to explain, why so occurs.
On the Internet you can notice the same situation. Daily tens millions person
use the Internet, but nobody comes to you simply because does not suspect about
your existence. You have not shown anybody road to the site, have not hung up a
publicity board. On what you then count?
Wrongly many people rely on search machines. It is not necessary to do it, -
they it is deceived your expectations. Usually only those sites which offer
something rare and interesting can count firmly to the aid search robots, in all
other cases your chances are insignificant. Present for a minute what will be
feedback from the robot, the pair hundreds your competitors applies for first
which places of an index except for you still?
Use as the marketing tool of search machines is similar to the publication of
your phone in " Yellow pages ", especially, if you and will be limited to it.
Recollect an example from a snackbar at road, but add to it also phone in the
popular directory, - that, many visitors have increased? Most likely, any. Now
pay attention to that potential market which is daily carried by past. Look,
that you daily lose!
Certainly, it is not necessary to neglect search robots, each site respecting
should be included in indexes of leading search machines. But it is not
necessary to assign to them too greater hopes.
Yes, but now you have the right to ask me: " How to involve visitors on the site,
where it a secret of the big traffic? " And I shall answer you: " It is
necessary to work much! "
Millions people daily use the Internet and you should allow to them to know
about yourselves. Your name, the reference to your site, a trade mark of your
firm should flash constantly in the Network, you should thrust them everywhere
where can reach. Let it will be banners, hyperlinks, buttons, mentions,
advertising clauses, announcements in popular sheets of dispatch... Yes
everything, everything if only worked! The main thing, - you should operate very
actively!
Fasten attitudes with others a web publishers, come into contact to your
visitors, open and on a regular basis let out dispatch, offer good, fast both
convenient service and other, and other... It is possible to list indefinitely.
The secret of the big traffic does not exist! There is no one big secret which
allows to become rich and well-known for five minutes of work. Good marketing
develops of huge number of fine actions, small personal secrets, personal
qualities of the manager, a conjuncture and so forth That, how much successfully
you could combine these trifles, and will make a difference between a good
advertising campaign and bad.
New resources in the Internet will start all from one position (though,
certainly, with different support) and it is very important to understand, that
without promotion of a resource on the market you do not receiveany visitor
without dependence from that is it a corporate site or a homepage.
If you spend four fifth time for promotion of a resource you quickly will see
results of your works, you will see, how there arrive your visitors and will
experience a unique secret of the big traffic - to work much.
Comments (1) 22.05.2007. 21:18
